That’s right, forget referring to DHT as a potent male hormone 3 times more powerful than testosterone responsible for the formation of male gender specific characteristics, an optimum sex drive and muscle development. That’s not clever marketing. No, let’s just refer to DHT as a chemical substance found in the body and scalp that causes hair loss in men susceptible to it.
Right? Well that’s what Merck is doing
here http://www.propecia.com/finasteride/propecia/consumer/understanding-mphl/causes.jsp
here http://www.propecia.com/finasteride/propecia/consumer/about-propecia/how-propecia-works.jsp
and all over their Propecia website.
They don’t have to go as far as my description of DHT above, but they can at the very least refer to DHT as a ‘hormone’, but no, not even once, just repeatedly as a ‘chemical’ or a ‘substance’ found in the scalp or body.
They don’t refer to the other roles DHT plays in the body either.
It’s amazing how nobody has noticed this. Don’t underestimate the official Propecia website; most men go there, and then go straight to their doctor. They don’t have the time or the patience to do all this running around in forums and web pages on the Internet explaining hair loss and DHT - they know what DHT is now - they can see what hair loss is already - and Propecia, the only pill approved for it - can stop it.
The doctor, or General Practitioner, if the patient is lucky, is somewhat familiar with what Propecia or DHT is to begin with. Then what? Then the doctor talks to the patient about what he has read on the Internet hair loss forums and articles? No. The doctor tells him what the FDA has told him, not what the website administrator Mew who deals with people suffering from permanent sexual side effects from Propecia has told him.
Merck doesn’t even refer to Propecia as a drug, substance, or chemical, and a chemical drug substance is exactly what it is, but no, Propecia is just Propecia, and Propecia blocks this chemical substance DHT found in the scalp and body that causes hair loss in men susceptible to it.
With any common sense you can guess why they use this deceptive play on words that goes unnoticed. Most men wouldn’t like the idea of blocking their hormones with a chemical. However, it sounds like we’re using Propecia, just ‘Propecia’, which is Propecia, to suppress this evil substance, or chemical, or just a chemical substance in the body and scalp that causes hair loss.
There is clearly a deceptive play of words and imagery all over that website.
Not just Merck, but the FDA, which has approved drugs like finasteride for hair loss and aspartame for sugar substitutes, regardless of their clear and present health concerns, cashes in so big on approval like you can’t imagine.
Trust the FDA and Merck?